St John of God Hospital – Special Care Nursery Appeal
The St John of God Hospital Geelong, Special Care Nursery (SCN) provides intensive care like services for sick and unwell babies. Its facilities ensure that families touched by the illness of a new born have access to the best treatment and facilities possible. Martlette was engaged to provide a logo and promotional materials for the fundraising appeal to support the development of a newly refurbished Special Care Nursery for St John of God Hospital Geelong.
The Special Care Nursery Appeal logo has been designed to evoke feelings of nurture and support for new born babies with special care needs. The use of soft colours, shapes and emphasis on the word “care” within the logo typeface, focuses on the intended message of the logo and its associated promotional materials.