Category: Guest Articles

Creating foundations for fundraising through graphic design

20 March 2019 Fundraising Graphic Design - 2019 World's Longest Lunch, Geelong

When working with a not-for-profit agency, designing for impact has a whole new level of importance. The role of graphic design in fundraising cannot be understated.

Recent research shows a decline in the proportion of Australians giving to charity. Therefore, the need to grab attention and engage with people to attract donations is more critical than ever. Continue reading

Brand Yourself and Your Business with Photographs. Guest article by Sara Taylor Photography

7 August 2017 Sara Taylor Photography

The online environment today is a truly saturated marketplace.

‘Look here’, ‘do this’ , ‘click that’, ‘scroll here’ or ‘forward this!’

Businesses everywhere are now online. Today’s expectation is that you not only have to have a strong website but that you are well represented via social media also.

The question becomes not “are you online?” but “how are you making dam sure that your business is standing out online?”

Continue reading