Martlette is thrilled to have been involved in helping create a buzz around many local events over the past few years. Creating a look and image for an event allows us to unleash our creativity and discover what ideas and activities work best.
Here’s a few things we’ve learnt along the way.
Santa isn’t the only one who has to pull his boots on in the middle of the year and start planning for Christmas. If you own or manage a business, now is the time to begin work on your Christmas marketing campaign.
It’s an important event in your yearly marketing calendar and one that can deliver a swag of benefits – if you do it right. Pre-planning is the key but it can get overwhelming, unless you follow some simple steps.
There are numerous benefits when working as an independent graphic design company. Among those is the opportunity to expand your horizons both figuratively and literally. One such amazing opportunity came our way in 2017 when we and our friends at Ondetto Web Design were invited to work alongside several organisations on King Island to improve their branding and online presence.
Two years on, we checked in with a couple of those clients to make sure all was still going well.
Long gone are the days when a tradesperson could rely on a Yellow Pages ad and a few notices in local classifieds to attract business. Like any other businessperson, successful tradies understand the need to present a professional image.
The ‘do-it-yourself’ approach won’t get the results you’re after. You can’t rely on a cut-price logo bought from an online site; a business card design that looks like everyone else’s; and a website scraped together from a brochure and a few stock photos.
When working with a not-for-profit agency, designing for impact has a whole new level of importance. The role of graphic design in fundraising cannot be understated.
Recent research shows a decline in the proportion of Australians giving to charity. Therefore, the need to grab attention and engage with people to attract donations is more critical than ever. Continue reading